Gentle Being is a humane mouse trap brand that was inspired by my personal struggle to understand that mice are not as threatening as they seem. I took this project as a challenge to myself to find ways to showcase that mice are not dangerous, and humane traps are a great option for trapping them.
Responsive Logo
![](https://cdn.myportfolio.com/f89176d5-c219-4edd-85d9-274608d25494/9bfca731-9ccb-4f6e-a706-1e8157189823_rw_1920.png?h=0bdeef62ea21c8ed290ba14c3ee583ea)
Packaging Variations
![](https://cdn.myportfolio.com/f89176d5-c219-4edd-85d9-274608d25494/8c003716-1ad0-43a1-96ea-97a5c2c8f413_rw_3840.png?h=ac647b87b679c271b416823df7f7c707)
Complementary Patterns
![](https://cdn.myportfolio.com/f89176d5-c219-4edd-85d9-274608d25494/8c27808d-f1a3-4a6d-b2b0-3a54ef6790bc_rw_3840.png?h=b5dd403f62f0422e68acf7cb6cb83af7)
App Pages & Icon
![](https://cdn.myportfolio.com/f89176d5-c219-4edd-85d9-274608d25494/e4b7091e-0446-45be-beab-b21b3dec3968_rw_1920.png?h=30986b6bcfa7000c682f7ba329d2aeba)
![](https://cdn.myportfolio.com/f89176d5-c219-4edd-85d9-274608d25494/203cf71a-430e-4260-968f-d33505ffbfab_rw_1920.png?h=06afbe6b02a219ac7ef8d8dd93840910)
![](https://cdn.myportfolio.com/f89176d5-c219-4edd-85d9-274608d25494/bab53e40-8ad7-4df7-b6da-330124942176_rw_3840.png?h=3b0484131e83e069cbca8ba418c3086c)
Process Book
![](https://cdn.myportfolio.com/f89176d5-c219-4edd-85d9-274608d25494/3b1ac4de-58ec-4606-9078-df3bd5e7bb3c_rw_3840.png?h=fad3e9c9ede81ec58b741eacdcb7c8b1)
Point of Sale Display
![](https://cdn.myportfolio.com/f89176d5-c219-4edd-85d9-274608d25494/71959414-ccea-43e1-ad93-26b8943cb45c_rw_3840.png?h=1f38eb38dde655f5de146620a53651be)